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Thursday, 08 January, 2015, 12 : 00 PM [IST]
SAT to conduct 12th annual roadshow in India next month
By TBM Staff | Mumbai

South African Tourism (SAT) will conduct its 12th annual roadshow across four cities in India in the presence of 60 South African suppliers, starting next month. The roadshows will kickstart in Mumbai on February 2 at The Palladium Hotel, moving to Ahmedabad on February 4 at Hotel Grand Bhagwati, followed by Bengaluru on February 5 at Vivanta by Taj, MG Road, and conclude in New Delhi on February 6 at Le Meridien.

Hanneli Slabber, Country Manager - India, South African Tourism, said, β€œThe 12th annual roadshow will certainly develop and strengthen business opportunities among Indian and South African partners to plan and deliver robust tourism offerings for Indian travellers. Taking into account the encouraging response received for our roadshows year-on-year, we are confident of providing a perfect platform for Indian travel operators to expand their knowledge of South Africa and its offerings.” Slabber is confident that the roadshow will be bigger and better this year with new South African suppliers participating. The suppliers include Franschhoek Wine Valley, Turnberry Boutique Hotel, Gary Kirsten Travel and Tours, Paarl & Wellington Tourism, Cango Wildlife Ranch, Nelson Mandela Bay Tourism, and Double Tree By Hilton Cape Town, she informed.

Talking about the growth in visitor number from the Indian market, Slabber, said, β€œWe had a good mix of luxury travellers, adventure seekers, wildlife enthusiasts, budget travellers, and MICE tourists visiting South Africa year-on-year. Last year we had a few challenges, but we streamlined and fast-tracked our visa process. We have identified our core markets, investment markets, and tactical markets across the world, and we plan to effectively deliver the destination marketing message, with a wider reach than ever before. Unfortunately, we do not have arrival statistics for the entire year yet. According to our latest tourist arrival report of March, 24,556 Indian tourists visited South Africa between January and March 2014. During the same period globally, South Africa welcomed 2,583,034 international tourists.”