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Wednesday, 21 February, 2018, 10 : 35 AM [IST]

IHCTM & Namaste Tourism to launch entrepreneurship programme for home-based agents

The Institute of Hotel, Cargo and Tourism Management (IHCTM), a travel & tourism education training institute based in Mumbai is set to launch an entrepreneurship programme for home-based agents in association with Namaste Tourism, the umbrella brand of Compact Travels.

According to Subhash Motwani, Director & Chief Faculty, IHCTM, “In the last 4-5 years, the quality of students enrolling for travel & tourism education is on the decline. The travel trade associations haven’t done enough to create awareness about tourism as a lucrative industry. Moreover, there was an influx of fly by night institutes and some of them glamourised the tourism field. However, content wise there was a lot to be done. In fact, we haven’t renewed our contract with IATA this year since the course syllabus has become redundant.”

Another issue that Motwani pointed out that these days is ‘investing in staff’. Since the attrition rate in the industry is very high, therefore companies are refraining from ‘investing in staff training’. “The main focus of the entrepreneurship programme will be on comprehensive destination training, and educate them on ‘how to sell’. A format of multiple questions hampers the thinking process, and that’s why we decided to revive the thinking method to improve skills and ensure the students are competent enough to survive in the industry.”

The course programme will comprise 4 key segments – tourism, domestic & inbound, travel agent operations and world geography & GDS. “It would be a part time course, inclusive of research and project. The basic module will be for a duration of 12 weeks. The course structure would be contemporary in nature, focusing on the new developments that the industry has witnessed.” The selection criteria for enrolling in the course would be good command over English language along with communication and comprehension skills.
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