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Friday, 07 December, 2018, 12 : 00 PM [IST]

Travel marketplace ixigo reaches 25 Million monthly active users

Travel platform, ixigo has recorded 126% year-on-year growth in its user base and has now reached 25 Mn and MAU's. In comparison, other portals recorded a lower number of unique visitors on their platform. 

With 2.3x growth in MAU's, ixigo has now become the market leader surpassing MakeMyTrip, which has 19 Mn MAU's as of Q2 FY19. With 100 Mn downloads across apps, ixigo is also now clearly the leading mobile travel platform in India. The company has also seen 6x growth in transactions touching 1 million passenger bookings per month through its platform for flights, hotels, buses, and trains.

 With over a 100 Mn user base, ixigo has its eyes set on ramping up its trains app  to capitalise  on growth from tier 2 and 3 towns and drive a massive shift in online travel space. The travel company has in the past one year launched a slew of AI and big data innovations to make train travel a seamless experience  , including TARA (a multi-lingual voice base travel assistant), offline mode features for passengers to check live running status and India's first Augmented Reality (AR) feature for train passengers in India -  making it easy for passengers to locate their coach positions for over 13,000 passenger trains at more than 7,000 railway stations across the country.

Speaking on this Aloke Bajpai, CEO & Co-founder, ixigo said, “We see this as an important milestone in our journey and we intend to increase our reach to a much larger audience in the years ahead. We have seen a surge in overall visitors in the past one year and our aim is to drive faster growth in train, bus, budget hotel, and the first-time flyers segments by continuing to build innovative experiences for travellers in India.”

 
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