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Tuesday, 07 October, 2014, 14 : 00 PM [IST]

Ola now available in Ludhiana, Amritsar, Visakhapatnam & Surat

Mobile booking application (app) for cab booking Ola has been launched in Ludhiana, Amritsar, Surat and Visakhapatnam, stated a release. Other than these cities, Ola is already present in Mumbai, Bengaluru, Delhi-NCR, Chennai, Pune, Goa, Jaipur, Hyderabad, Chandigarh, Ahmedabad, Indore and Lucknow. Customers can book cabs through the Ola mobile app for Android, iOS and Windows in any of these 16 cities.

Karan Singh Shekhawat, Director – Operations, Ola, said, “Four cities go live on the Ola app on a single day. This marks a huge milestone for us since this takes the count of cities we are present in to as many as 16 cities. All of these are cities with a significant business or cultural importance. Customers across all these cities will be able to book a cab at a tap of a button through our app. We are excited to see more and more drivers interested to be part of the Ola ecosystem, which allows them to function as entrepreneurs. We plan to launch our services across many more cities soon.”

Ola has over 40 cabs signed up in each of the cities already. This is expected to grow in the coming weeks when supply will be stabilised with more cabs available to book for customers. While the flagship Ola Sedan category shall be available in all four cities, Ola Mini will be available in Surat and Visakhapatnam.

Ola’s focus over the next one year is to create an ecosystem to nurture micro-entrepreneurship among drivers in existing as well as new cities. For this purpose, Ola has tied up with car manufacturers like Tata, Ford, Mahindra, Maruti and Nissan across cities to help drivers buy cars from them directly at discounts of up to Rs 1,00,000. The company has also tied up with financial institutions to ensure that drivers are able to procure loans for buying their own cars easily.

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