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Monday, October 13, 2008, 10:30 Hrs  [IST]

Dynamic packaging: A reality in India by 2009

Robinson Scandinavia sets the pace with ‘ScandiVision in India, Indian OTAs to follow suit in 2009

In a recent development, Norway-based Robinson Scandinavia – the inbound tour operator has announced its intent to launch its first-ever live dynamic packaging offering - ‘ScandiVision’ - which will be a global initiative. The project, which is in the final stages of discussions, is expected to be launched in India by the end of next year. On a similar note, online travel companies in India have also evinced keen interest in launching dynamic packaging by next year. Ezeego, Yatra, Makemytrip, Akbartravelsonline have plans to introduce dynamic packaging options. This will set the trend for new age travel, wherein technology rules the working scenario.

ScandiVision will serve as a one-stop platform for all packages related to Scandinavia in India, wherein customers can get online and book the package of their choice at their own ease. On completion of the package selection, the customer receives a confirmation, which is sent across via e-mail. “Once the portal is launched in India, selling Scandinavia will be a different experience for the travel trade.


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