In a bid to promote tourism and food industry of Ecuador, the Ecuador Embassy has organised a week long (November 10-17, 2009) Ecuadorian Gastronomy Festival at ITC Grand Central, Mumbai. Prior to Mumbai, the Festival was also organised at ITC Maurya in New Delhi. This is the second year of the food festival, in November 2008 the food festival was organised in New Delhi.
Speaking about the initiative, Carlos Abad, Ambassador of Ecuador said, “India is a huge and potential market for Ecuador. The motive of holding the food festival is two fold: To promote tourism and hospitality of the country and to create awareness about the food industry of Ecuador. Food industry is the second largest contributor to the GDP of Ecuador. However in India, we would like to promote Ecuadorian vegetarian food. As far as tourism is concerned, Ecuador has beaches, jungles, heritage, culture and history. We will target the high-end traveller in Mumbai and also MICE, corporate and leisure segment. Apart from these, we will focus on export, infrastructure and defense.” |