|Monday, November 01, 2010, 10:00 Hrs [IST]|
GNTO to focus on attracting Business Tourism from India in 2011
To promote SouthWest Germany as a self drive region
German National Tourist Office (GNTO) aims to drive promotions to attract Business Tourism from India to Germany in 2011. Realising the growth potential of this segment, the tourism board will work in association with the Indo- German Chamber of Commerce & Industry to encourage trade between the two countries, in turn generating corporate movement from India. While the tourism board only works on theme based promotion for all of its international markets, it will work on Business Tourism segment along with its assigned annual theme of promoting Germany as a destination for Health & Wellness Tourism for 2011.
Informing TravelBiz Monitor exclusively about this development, Romit Theophilus, Director- Marketing & Sales India, GNTO stated, “The Indo- German Chamber of Commerce & Industry will organise several activities to promote trade between the two countries. GNTO recognised this opportunity as this would boost corporate travel from India to Germany. Hence, we have decided to partner with them to showcase the potential of Germany as a business destination.”
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