InterContinental Hotels Group (IHG) has signed a management contract with Delhi-based developer, Amrapali Group. Amrapali Group will set up six new hotels over the next five years with an investment of Rs 1,000 crore. The highlight of the agreement is that IHG’s Holiday Inn Express brand, a brand based on ‘high-quality-limited-service’ will foray into India. Four of the proposed six hotels will be Holiday Inn Express, the other two being Holiday Inns. The six hotels will be set up in Noida Extension and Noida in UP, Indore; Jaipur Hitech City; Aluva in Kochi and Patna. While the Noida Extension, Indore, Kochi and Jaipur will be Holiday Inn Express brands, the Noida and Patna hotels will be Holiday Inns.
Announcing the tie up, Jan Smits, Managing Director, IHG (Asia Australasia), said that the strong GDP growth and growing middle class population with disposable income makes India a good market for mid-market and limited service hotel brands like Holiday Inn Express. He expects that these six hotels will add momentum to their India pipeline.