Kesari: Doing it differently

Constant innovation has been the mantra for success at Kesari Tours Pvt. Ltd. When most tour operators are finding ways to cater to established segments like families, corporates, honeymooners and students; Kesari is a step ahead. It is among the few tour operators in India known for innovating in the field of tours and packages, thus building new niche markets and creating a market for other travel players. The 25-year old organisation is now looking forward to touch new heights and bring in more creative and indigenous travel concepts in India. “No doubt, the global recession has impacted the revenue streams of our company but we still look forward to a better future with cutting -edge products. In future, we will make sure that the local essence of our services and products stay alive, as this is the only thing which makes us a preferred brand for our clients,” said Veena Patil, CMD, Kesari Tours Pvt. Ltd.

Emergence of the Kesari brands
With its launch as a small travel agency in Mumbai in 1984, Kesari initially offered domestic ticketing and accommodation services. The company ventured into the domain of world tours in 1992.