My Fair Lady (MFL) – a brand of Kesari Tours and Travels catering to women travellers, is soon going to offer inbound packages. With the opening of its branch office in London by January 2010, the company plans to offer 'Only-women' packages to India for various destinations and segments. The company is also going to work closely with international tour operators from various countries to sell 'MFL' packages.
Divulging more information on the development, Veena Patil, CMD, Kesari Tours & Travels said, “The number of single women travelling to India is rising. Through our London office we will promote and sell MFL packages to India along with other packages offered by Kesari. We are positive that MFL packages will do well in international markets as many single women travellers want to explore India, but hesitate on account of security concerns.”
Adding further, Patil said, “Single women traveller is among the most emerging segments in Western world. More and more women are opting to travel alone, with their female friends and relatives. The segment is growing with predictions for exponential growth. |