Rural Tourism- A niche tourism segment in Indian tourism scene By Gour Kanjilal, Ex. Dy. Dir. Gen. / Regional Dir., Ministry of Tourism
Rural Tourism in India is one of the niche tourism products, which holds a good potential to attract up-market clients, who would like to runaway from the hustle bustle of the concrete city life and be in rural environment seeking mental peace. Rural homestays are designed to attract tourists, who desire to learn more about the varied lifestyles and crafts of Indian villages. This results in the creation of jobs in villages and thus halts the exodus from villages to the major cities.
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Mumbai was declared winner of the New Frontiers Award 2009 by Reed Travel Exhibitions, the organiser of the on-going Arabian Travel Mart (ATM) 2009 in Dubai last night. The New frontiers Award 2009 is a scheme ....read more>>
Visit Finland, the Finnish Tourist Board in India, is in the process of organising a presentation on various tourism products of Finland in India. Visit Finland recently held the presentation in Chandigarh and ...read more>>
Tourism Queensland is looking at promoting the destination by adopting a five-prong strategy which includes destination awareness through the travel trade, PR and media activities, online promotions, ...read more>>
The Tamil Nadu Tourism Development Corporation (TTDC) is now trying out a new marketing strategy to promote the recently launched Chennai- Mamallapuram Hop-on Hop-off tours this summer ...read more>>
Kingfisher Airlines will commence daily flight service from Bangalore to Dubai (Terminal 1) from June 25, 2009. The flight, using an A320 aircraft (174 seater), will take off from Bangalore at 6:30 pm and arrive....read more>>
According to news reports, Dr Taleb Rifai, former Tourism Minister of Jordan, has been elected as new Secretary General of United Nations World Tourism Organisation (UNWTO) at the executive council ...read more>>
The Department of Tourism (DoT), Government of Jammu and Kashmir has decided to develop a Tulip Museum in Boulevard Road, Srinagar. The museum will have videos, photographs, history and written ...read more>>
The Hong Kong Tourism Board (HKTB) has launched it’s first-ever Meet-the-Locals Volunteer Programme. Hong Kong residents are being recruited to become “Hong Kong Pals” and provide travel information ...read more>>
Wayanad Tourism Organisation (WTO), a non-governmental, non-profit organisation, to coordinate efforts to promote Wayanad as a tourist destination, is planning to request a grant from the Ministry ...read more>>
VisitBritain, Britain’s national tourism agency, will be at TDS Europe 2009 (London, May 19-20, 2009) to launch a new social media initiative in partnership with Digital Visitor. Currently on course to create ....read more>>
GTA by Travelport, a global travel wholesaler and the InterContinental Hotels Group have announced that they have signed a global full content distribution agreement to further strengthen their strategic relationship. ....read more>>
With an aim to promote Hinterland Tourism, the Goa tourism department has identified eight spots to set up jetties along with tourist reception centres. The jetties to be set up in the Mandovi River,...read more>>
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Rural Tourism- A niche tourism segment in Indian tourism scene By Gour Kanjilal, Ex. Dy. Dir. Gen. / Regional Dir., Ministry of Tourism
Optimising processes during downturn 
