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 COVER STORY

'Tag'ging the brand
Tag-lines are those few descriptive words that position your brand, set your business apart from competitors and arouse interest in your product or service. TravelBiz Monitor bring out the essence of 'tag'ging in the travel and tourism industry.
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 IN CONVERSATION
"India, along with China, is our priority market in the Asian continent” - Emilia Kubic, Project Manager – Strategic Planning Department, PTO
Associated with Polish Tourist Organisation (PTO) since 2004, Emilia Kubic, Project Manager – Strategic Planning Department, PTO talks to TravelBiz Monitor about PTO’s priorities and outlook on the Indian outbound.

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 GUEST COLUMN
Marketing is need of the hour for Wellness Tourism sector in India By Dr B Rajesh Srinivas, President, Sohum Spa
Since the emergence of Medical and Wellness Tourism concepts, countries like Greece, South Africa, Jordan, Malaysia, Philippines and Singapore started actively promoting it in the international market. India is a recent entrant into medical and wellness sector. The potential of wellness systems, developed through centuries of wisdom still has to be fully tapped.
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 SPECIAL OFFER

DEALZ CLUB

In today’s business environment where slowdown and recession pose major challenges to growth, controlling costs is an imperative. However, at the same time, one has to reach out to a larger target audience for maintaining the revenue levels, thereby putting pressure on advertising and marketing budgets. In light of the above obstacles to your business’ growth, we offer you an unmatched value for money solution to reach your B2B target audience — DEALZ CLUB.
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This Week's Top Headlines
Office bearers of TAAI Eastern Region asked to resign over non-compliance by its members to boycott Singapore Airlines
  The office bearers of the Eastern Region of Travel Agents Association of India (TAAI) were asked to resign recently on account of non-compliance by a large number of its members to follow the boycott of Singapore Airlines. ....read more>>
MTPA announces destination marketing initiatives for India
 

In order to enhance Indian tourist arrivals, Mauritius Tourism Promotion Authority (MTPA) has announced its new destination marketing initiatives for India. Under the `Look East Approach,’ which focuses on ...read more>>

Explore Holidays and Six Senses offer agents attractive incentives
  Travel wholesaler Explore Holidays has joined forces with luxury resort and spa operator Six Senses to offer attractive agents’ incentives. Agents who book eight nights or more at a selection of indulgent Six Senses ...read more>>
MART introduces 18 guideline points for approval of Agri Tourism centres in Maharashtra
  After an encouraging support offered by Maharashtra's Tourism and Agriculture department for the growth of Agri Tourism concept in the state, Maharashtra State Agri and Rural Tourism (MART) Co-op Federation Ltd ...read more>>
Muthoot Travelsmart enters B2B agreement with IRCTC to provide railway e-ticketing facility for its clients
  Muthoot Travelsmart, a tour division of Muthoot M George Enterprise in association with Indian Railway Catering Tourism Corporation (IRCTC) is providing railway e-ticketing facilities for its clients. ....read more>>
Planning Commission to soon come out with Model Concession Agreement for Greenfield airports
  According to a PTI report, the Planning Commission will soon come out with a Model Concession Agreement (MCA) for Greenfield Airports, paving way for expeditious growth of aviation infrastructure ...read more>>
Dubai-based Lama Group with support of Rajasthan Tourism Dept plans to start ‘Xtreme Desert Safari’
  According to a PTI report, Rajasthan is all set to introduce ‘Xtreme Desert Safari’ for the upcoming tourist season (September to April) after hot air ballooning and parasailing. Dubai-based Lama Group ...read more>>
Visa fees for international travellers to Vietnam waived till September 30, 2009
  International visitors travelling to Vietnam under the ‘Impressive Vietnam’ promotion programme will be exempt from Visa fees, the Vietnam National Administration of Tourism (VNAT) has said. According to a ...read more>>
Singapore Airlines working on Zero Commission Issue with Agents
  In a recent development, a few days ago, Singapore Airlines had conducted a meeting with the Travel Agents Fraternity to sort out the on-going issue on zero commissions between the agents and the carrier. ...read more>>
Grand shopping festival in Gurgaon proposed for December 2009
  In a bid to feature Gurgaon on the international tourism map, Haryana Financial Commissioner and Principal Secretary (Tourism) Keshni Anand Arora has put forth the idea of organising a grand shopping festival ....read more>>
Le Meridien to introduce five new properties in India
  According to a report in The Economic Times, French hotel brand, Le Meridien plans to open five new hotel properties in India over the next three to five years. This move will add around 1000 rooms ....read more>>
Emirates launches mobile version of its website
  Dubai-based international airline Emirates, has taken the next step in online innovation by launching Mobile Emirates.com, a new facility for customers accessing the Emirates website from ....read more>>
Switzerland Tourism’s ‘Get Natural’ marketing theme encourages sustainable travel
  Switzerland Tourism, in conjunction with Swiss travel suppliers, has produced specific nature travel products, accessible through the myswitzerland.com website. Suppliers at the recently concluded Switzerland ....read more>>
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