|Wednesday, December 14, 2011, 10:59 Hrs [IST]|
TAAI: 60 and going strong
The oldest travel trade association in the country, Travel Agents Association of India (TAAI), which was established in 1951, has today become one of the largest associations in India. Lyandra D’souza traces the growth, impact and the various milestones achieved by TAAI as it celebrates its Diamond Jubilee this month
In an industry which is rapidly changing and consumers constantly evolving, the need for the travel trade in India to re-invent and reposition is greater than ever. Travel Agents Association of India (TAAI), which is celebrating its long and successful run of 60 years on December 16, 2011, has consistently focused on educating its members and enabling them to become more enterprising in adapting to the changing scenarios in the travel industry. The Association has also vociferously raised and fought against issues that have been detrimental to the travel trade fraternity. It is no surprise that TAAI, which started with a team of 12 members in 1951, has expanded its reach across the country and has a membership base of 2,500 under various categories like Active, Associate, Allied, Government and Non-Resident.
The Early Years
TAAI was formed with the primary purpose of protecting the interests of those engaged in the industry, to promote its orderly growth and development and to safeguard the travelling public from exploitation by unscrupulous and unreliable operators.
Read complete story >>
(You need to login first to read complete story). New User? Register for FREE!