TAT India to aggressively tap Wedding Tourism segment

Tourism Authority of Thailand (TAT) plans to aggressively tap the Wedding Tourism segment from India this year. To encash on this high-revenue generating segment, TAT India is awaiting approval from the head office for a special scheme to be launched specially for the Wedding Tourism segment. Under this scheme, if the couple gets married in Thailand, TAT will sponsor the honeymoon for the couple. Speaking with TravelBiz Montior, Chattan Kunjara Na Ayudhya, Director, TAT said, “This scheme is an India specific initiative and we are looking at starting this scheme from October this year and continue it till September 2010. We are awaiting approval of the scheme and details for the same are premature to disclose.” Thailand at the moments facilitates close to 30 to 40 big weddings a year and with the introduction of this scheme, it intends to considerably increase the number of weddings celebrated in Thailand