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Wednesday, August 19, 2009, 09:00 Hrs  [IST]

Tourism Malaysia launches ‘One Malaysia-Endless Experience’ campaign in New Delhi

Also focusing on MICE promotions

Tourism Malaysia day before yesterday launched its ‘One Malaysia- Endless Experience’ marketing campaign aimed at value-for-money experience. The campaign was launched by Dato Sri Dr Ng Yen Yen, Tourism Minister, Malaysia in New Delhi. The packages have been made available to Indian travellers travelling to Kuala Lumpur, and other tourism destinations in Malaysia from five major Indian cities – Delhi, Mumbai, Chennai, Bengaluru and Hyderabad.  The package is being offered by Tourism Malaysia in partnership with Malaysia Airlines and Malaysian hospitality partners.

As per the package, Indian travellers can avail a four-day/three-night package tour to Kuala Lumpur for Rs 17,000, comprising return airfare and accommodation. The travellers can also travel beyond Kuala Lumpur to destinations like Langkawi, Penang, Kota Kinabalu, Kuching, etc. for Rs 19,500 from five Indian cities. Through this promotional drive Tourism Malaysia is expecting to further enhance the sale of these destinations and products across all travel segments from India including ones like G3A (Golden 3rd Age); SSS (Super Smart Shoppers) and FET (Family Enrichment Tourism).


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