TripAdvisor partners with IRCTC to provide reviews on Indian hotels and destinations

TripAdvisor and Indian Railways Catering and Tourism Corporation (IRCTC) have announced the formation of an alliance which will see content collaboration in the online travel space in India. Indian Railways customers will now be able to access unbiased reviews and opinions on Indian hotels and destinations which are available on the TripAdvisor India website, www.tripadvisor.in.   

Sharat Dhall, Managing Director, TripAdvisor India said, “IRCTC’s association with us is a testimony to the depth of content available on Indian destinations and hotels on TripAdvisor. In a short span of less than a year, TripAdvisor has grown to become one of the leading travel websites in the country with more than 1.5 million monthly unique Indian visitors. Rail travel in India continues to be a preferred mode for a majority of our population. With this alliance we offer India’s largest travelling audience with reviews and opinions, all in order to help them plan a perfect trip.