VisitBritain: Out to bag Tourism Gold beyond 2012

The recently-concluded Queen’s Diamond Jubilee Celebrations, the Titanic centenary, the 200th birthday of Charles Dickens and the greatest global sporting extravaganza – Olympics 2012 set to begin later this month; Britain has plenty of opportunities to attract tourists from across the world. Lyandra D’souza surveys Britain’s tourism promotion strategy for 2012