'Working in joint partnerships is the best way to promote Cyprus in India' - Vassilis Theo Charides, Director, ME & Gulf, Cyprus Tourism Organisation

After conducting the first official promotion of Cyprus as a destination in the Indian market, Vassilis Theo Charides, Director, Middle East and Gulf, Cyprus Tourism Organisation talks to Krupa Vora about the tourism board's promotional plans to highlight Cyprus tourism offerings and strategies it looks at adopting in the Indian market to attract visitors to the destination