Mired in Uncertainty

Prasenjit Chakraborty Thursday, 10 June 2021, 8:32 PM 0

Joe Chernov, a renowned marketing leader once said, “Good marketing makes the company look smart. Great marketing makes the customer feel smart.” The Covid-19 pandemic necessitates ‘great marketing’ for the tourism industry. While health and hygiene have always been the Continue Reading

GMV/GTV Multiple – The Fallacy of E-Commerce Valuation

TBM Staff | Mumbai Thursday, 10 June 2021, 8:17 PM 0

By Avijit Banerjee, CEO & MD, Argon Capital Advisors The valuation stories of E-Commerce companies, which almost always follows an exponential path, has always baffled me. This has made me wonder if there’s an alternative school of thought that may have a contrarian view to this valuation story/theory. If there isn’t any until now, I […]Continue Reading

Overlanding is Here to Stay!

Dr Nimit Chowdhary Wednesday, 2 June 2021, 10:00 AM 0

Among various predictions made for the new normal of tourism, a few ideas stood out and received approval from futurologists. Post-COVID, tourism would observe travellers – conscious of their safety and conscious of harming nature. This sensibility indicates an emerging trend to travel close to nature and more so to sparsely populated or inhabited places. […]Continue Reading

#Together in Travel

Smeeta Gulvady Tuesday, 1 June 2021, 11:00 AM 0

Images of the second wave are still fresh in minds of everyone. However, there is a cautious optimism in the air even though the media has been expressing fears of a supposed third wave. The travel & tourism sector globally, just on the heels of three large conferences – WTTC, FITUR and ATM has never […]Continue Reading

THAT TITANIC MOMENT

Anurag Yadav Friday, 21 May 2021, 12:00 PM 0

    The hurt is deep. A number of studies seem to indicate the organised Indian tourism industry has already lost around INR 5 lakh crore. Tour operators and agencies must be bearing the brunt of INR 35,000 crore and hotels have suffered a decline of revenue to the tune of a whopping 80 per […]Continue Reading