MP Tourism showcased Wellness and Mindful Tourism opportunities in the state at Ayush Natural World Expo 2022 in Mumbai

Madhya Pradesh Tourism Board (MPTB) participated in Ayush Natural World Expo 2022 in Mumbai which took place from 4- 6 March, 2022. The focus was to showcase the Wellness and Mindful Tourism opportunities in the state

“Madhya Pradesh has a lot to offer in terms of Wellness and Mindful Tourism. A good number of tourist visit nature centric pollution free wellness destinations and get themselves rejuvenated and relaxed, Madhya Pradesh also offers Yoga, Meditation, Panchkarma & Spa centres for their tourists,” said an official of Madhya Pradesh Tourism Board .

Madhya Pradesh State Tourism Development Corporation has also tied-up with M. S. Ramaiyah Group, Bangalore (A reputed institution in wellness and health care) for efficient application of Wellness Tourism.

“We have played an active role in shaping the tourism sector in terms of Wellness Tourism in India. Participation in this expo will definitely connect us with prominent tourists and help us to showcase the tremendous tourism potential that Madhya Pradesh possess in terms of Wellness and Mindful Tourism,” said the official. “This event will definitely help us to achieve our goals of increasing footfalls to the State,” he added.

MPTB is working strategically towards getting more domestic and international tourists, promoting new travel circuits in different segments to the tourist exploring heritage, culture, adventure, wildlife, spiritual, rural & wellness destinations.

“We are promoting the state as the destination that fits into the frame of experiential activities. Responsible Tourism, Activity filled tourism, Wellness, and Mindful tourism. We are in to promotion of Homestays, Gramstays and Farmstays as a safe and culturally rich stay option for the guests to experience the rich rural culture, food and traditions of the state and have healthy non polluted tourism.We have special itineraries created for our source markets to promote Destination Madhya Pradesh,” the official said.

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